Nate Snyder and our legal extern, Erick Kriewaldt, sit down with Adam Brown to talk about influencers.
During this episode, the team talks about the definition of “influencer,” an influencer’s role in branding and marketing, “athlete creators,” sponsored content, affiliate marketing, revenue and monetization, group licensing, types of sponsorship agreements, and strategies when creating or reviewing a sponsorship agreement. The conversation also covers applicable regulations (including FDA and FTC), ownership and content rights, commercial content, visa and employment concerns, potential legislation, and the legal framework and considerations for influencers and athlete creators. In addition, the team talks about the ways that FMJ can help influencers, athletes, and brands/businesses that are working in these spaces.
Please click below to listen to Episode 27, or you can find us on most major podcast platforms.
The information in this podcast is for informational purposes only. It is not intended to be legal advice, nor does it establish an attorney-client relationship. If anything, this podcast should be considered advertising for the types of service we can provide. Legal advice of any nature should be sought from legal counsel directly. Unsolicited messages to Fafinski Mark & Johnson will not be considered confidential and do not create an attorney-client relationship with FMJ or any of our attorneys, and we may not respond at all.
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